Twitter Unveils New Feature: Aura

Aura: A Customizable Color-Coded Indicator of User Sentiment

Twitter has launched a new feature called Aura, a customizable color-coded indicator that reflects the sentiment of a user's tweets over the past 24 hours.

Aura: Understanding User Emotions

• Green Aura: Positive sentiment, expressing joy, gratitude, or optimism.
• Blue Aura: Neutral sentiment, conveying calmness, objectivity, or indifference.
• Yellow Aura: Mixed sentiment, indicating a blend of positive and negative emotions.
• Orange Aura: Negative sentiment, expressing anger, frustration, or sadness.

By analyzing users' tweets, Aura aims to provide a visual representation of their emotional state, helping users understand their own emotions and connect with others.

Aura: Fostering Empathy and Understanding

Twitter believes that Aura can foster empathy and understanding within the platform by providing a non-verbal cue to users' emotional states. It allows users to approach interactions with more sensitivity and compassion.

Aura: Privacy and Customization

Aura is an opt-in feature, and users have complete control over their Aura settings. They can choose to display their Aura publicly, to followers only, or to keep it private. Additionally, users can customize the colors associated with each sentiment to reflect their personal preferences.

Aura: Empowering Users to Express Themselves

Twitter hopes that Aura will empower users to express themselves more authentically and connect with others on a deeper level. By providing a visual representation of user sentiment, Aura aims to create a more empathetic and understanding online environment.

Aura: Future Development

Twitter plans to continue developing Aura based on user feedback and insights. Future updates may include additional sentiment indicators, integrations with other Twitter features, and the ability to view the Auras of others.